Introduction
The corporation was founded in 1912 has its headquarters in Los Angeles, California. Moreover, these days they have added their offices in Europe, South America, and Asia.
Paramount Pictures Corporation, a filmmaker that involve creating movies for home entertainment, digital and TV purposes worldwide. It deals with current and classic genres as well as develops gaming applications where then distribute such through different channels, such as iTunes (“Paramount Pictures Corporation: Private Company Information – Bloomberg,” 2017). The organization creates and conveys computerized and TV home content for entertaining purposes. It is known in the world as the largest and the oldest among the Hollywood’s ‘Big Six.’ They continually striving for improving the quality of the films they create, as well as implementing innovational approaches to the making process.
About
Paramount Pictures has celebrated 100 years anniversary being involved in the entertainment industry in 2012 (“The Paramount Story | Paramount Pictures,” 2017). The Company has been a leader in media market for a century and continues to serve for the people to provide them with high quality all over the world. There are plenty of Studios which operate within the Paramount and create television shows and movies to broadcast overseas. As a part of the strategy of such growth, the corporation implements different training to maintain the professional level of each employee (Ellwood et al, 2009). The business focuses on enhancing the communication skills, set up common objectives for a defined period, apply technology and innovative approaches to operate efficiently. These all and more remain the fundamental concept for the growth and prosperity as well as those strategies reflect on the company’s strengths.
Paramount Pictures is the oldest film company which has been established back in 1912. It now shapes the center of the Filmed Entertainment division inside media association Viacom. Paramount downsized its operations in the mid-2000s and thus was quite close the be out of the Hollywood’s filmmakers (“Paramount Pictures (US),” 2017). In 2007 the studio got back on the track with a few big-budget projects. Decades after its prosperity period, the corporation returned to take number one on the Hollywood scale. Nevertheless, in 2008 there were several major directors left the studio, such as Steven Spielberg
Business Model
Paramount mainly specializes in delivering content for consuming by the mass client market. The Company has a changed arrangement of film and TV real estates that serve to the broad scope of purchasers. This incorporates such studios as Nickelodeon entertainment for teenagers and children, popular movies releases, for instance, the Star Trek franchise, and small-budget projects which are aimed at some particular target audience.
There are numerous competitors who remain quite hazardous for the company as the industry in developing and enhancing different strategies to move forward with success. These days there are three key competitors: Walt Disney Pictures and Television, Warner Bros. Entertainment Inc., and Fox Entertainment.
Revenue Model
Paramount Pictures makes its profits from the production success both through box offices and commercial which are shown during the TV shows (“Company Paramount Pictures | Cleverism.com,” 2017). They create and distribute the original content only which possess them as a profitable enough corporation. They do not rely on the big-budget projects only but also make money from selling low-budget films. Not only the corporation remain profitable of filmmaking, but also from running several channels, such as Nickelodeon, Comedy Central, and MTV.
As a method of growing within the industry, the corporation has presented brand new models of distribution, which release films on streaming tools such as Netflix (“Company Paramount Pictures | Cleverism.com,” 2017). Another revenue model is YouTube channel where they make money from advertising on it and by selling the content to the YouTube.
Paramount has some crucial associations with various partners, incorporating with financials, advertising members, content representatives, co-creation partners, and distribution channels members (“Company Paramount Pictures | Cleverism.com,” 2017). The Company works together with speculators who assist in financing the Company’s slate of full-length releases.
Paramount Pictures is an extensive motion picture and TV creation studio. It performs through eight main departments: Paramount Digital Entertainment, which Provides advanced and advantageous services by means of applications and innovation stages, for instance, gaming comforts, online networking and cell phones; Paramount Home Media Distribution, which supervise the Company’s home amusement, computerized and TV dissemination exercises around the world, for the benefit of Paramount Pictures, Paramount Animation, Paramount Vantage, Paramount Classics, Insurge Pictures, MTV, Nickelodeon, Comedy Central and CBS and material authorizing and overhauling of certain DreamWorks Animation titles; Paramount Pictures International, which is in charge of advertising and circulating Paramount films to groups of onlookers around the globe. (“Company Paramount Pictures | Cleverism.com”, 2017).
References
Company Paramount Pictures | Cleverism.com. (2017). Cleverism. Retrieved 26 September 2017, from https://www.cleverism.com/company/paramount-pictures/
Divisions | Paramount Pictures. (2017). Paramount.com. Retrieved 26 September 2017, from http://www.paramount.com/inside-studio/studio/divisions
Ellwood, G., Tabrys, J., Toomer, J., Laure, E., Tabrys, J., Stearns, A., & Campoamor, D. (2009). Analysis: When is the drama at Paramount going to end?. UPROXX. Retrieved 26 September 2017, from http://uproxx.com/hitfix/analysis-when-is-the-drama-at-paramount-going-to-end/
Paramount Pictures (US). (2017). Retrieved 26 September 2017, from https://www.adbrands.net/us/paramount_us.htm
Paramount Pictures Corporation: Private Company Information – Bloomberg. (2017). Bloomberg.com. Retrieved 26 September 2017, from https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=3573695
The Paramount Story | Paramount Pictures. (2017). Paramount.com. Retrieved 26 September 2017, from http://www.paramount.com/100-years-paramount/paramount-story