Monthly Archives: November 2013

Speaker from Kelloggs

Posted on November 16, 2013 by Alison Gala

In my COM107 class, I saw Kathleen from Kellogg’s talk about branding and advertising. She spoke about how consumer loyalty to a brand is shaped by the brand’s advertising. The effect of advertising on a brand cannot be measured directly. … Continue reading →

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Arising from Tragedy

Posted on November 16, 2013 by Nathan Giammichele

I recently attended a panel discussion regarding story-telling that brings about change. The event was sponsored by the Alexia Foundation, which is dedicated to a Syracuse University student photographer who was killed in the Pan Am Flight 103 bombing. The … Continue reading →

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Crisis in Media — Story Telling

Posted on November 16, 2013 by Lauren Green

On Thursday November 14th, 2013,  I watched a lecture about “Arising from Tragedy”. On December 21st, 1988 the Pan Am 103 plane was bombed in a terrorist attack and killed thirty five Syracuse University students. Alexia Tseras was a student … Continue reading →

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Rob Brotherton — Fashion stories

Posted on November 16, 2013 by Lauren Green

This past Tuesday I went to see Rob Brotherton speak in Newhouse 3. He is the public relations manager at Escada, which is a huge multi-million dollar company. He told his story about his journey to fame in the fashion … Continue reading →

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Glickman: A Sports Legend

Posted on November 16, 2013 by Jake Falk

On Wednesday, I had the great opportunity to watch the screening of the HBO Documentary: Glickman, made by James Freedman. I myself, want to be a sportscaster and thus this film was not only good because it was a story … Continue reading →

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“Glickman”

Posted on November 16, 2013 by Nathan Giammichele

I recently attended a screening of the HBO documentary “Glickman.” Directed and narrated by James Freedman, the film tells the story of Syracuse University alumnus Marty Glickman, a former athlete and  sports broadcaster. Glickman is most well-known as the long-time … Continue reading →

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Photography Changes the World

Posted on November 16, 2013 by Chaochen Li

Photography Changes the World Unlike movies, photos are motionless, but sometimes they can be more powerful. I learned about the Alexia Foundation, met three great photographer, and most importantly, I felt the power of photography. Alexia Tsairis was one of … Continue reading →

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Glickman

Posted on November 15, 2013 by Taylor Denton

Marty Glickman was the first jock-turned- broadcaster in the history of our media. He changed the landscape of sports and television. He took his first job as a broadcaster simply because of the pay, and later ended up getting hired … Continue reading →

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Marty Glickman

Posted on November 15, 2013 by Chaochen Li

Some names last forever. Marty Glickman is one of them. He was such a special person and the legacy he left for sports, for fans and for human is just inestimable. His life was composed with one great story after … Continue reading →

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Shattered Glass

Posted on November 15, 2013 by Danielle Gehman

The film Shattered Glass tells the story of former journalist Stephen Glass who was found in 1998 to have fabricated many of his articles written for The New Republic. Honestly I didn’t really like some of the acting in the … Continue reading →

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